Making sense of life, & communications, online & offline.
Imagine Don Draper, the suave, cigarette-wielding ad man from the golden age of Mad Men, waking up in 2025. His smooth pitches, once delivered in smoky boardrooms, now…
“Those who know do not speak. Those who speak do not know.” – Lao Tzu For years, I carried this quote as both shield and sword. But sometimes,…
Buy One, Get One Free; Only $9.99 with free shipping; Washes whiter than ever. These are the ad slogans of the past, there is a major shift in…
Depending on who I’m talking to, I find it very hard to describe what I do – a lot of the time I talk about ‘digital strategy‘ but…
I wasn’t at SXSW (although I wish I had been), in fact I was following from afar, fervently trying to stay updated with the action via Twitter, and…
There aren’t that many startups in the region who have really proved their worth beyond very small scale operations and beyond this who have developed a brand with…
I was recently interviewed by Communicate on the subject of The Future of TV, see the full piece below or download the pdf here.
#UsBlogs week 5 theme: “What Are You Afraid Of?” (and what are you doing about it)” The world is changing, our lives are changing, business is changing…
#UsBlogs week 3 theme: “How to Build Your Offline Klout?” Online, the klout score is measured through a combination of different variables to measure reach, amplification and network…
As we enter 2011, there are two new brands on the social scene who are starting to have major impact – these are Klout and Quora. The first of…
