Bootstrap marketing your business for dummies
I’ve been helping a few organisations get off the ground recently – in pure bootstrap mode – trying to figure out how they present themselves. Below are a…
social
Social is going to be digital all over again for ad agencies
Whilst watching the Facebook Marketing Conference in New York the other day (you can catch up with all the talks on the LiveStream link here), I was enormously…
The Social Agency Ecosystem
As the work we do becomes more and more social – even to the extent that it is ‘social by design’ I set out the other day to…
Can you design & build a car?
One of my major gripes in this ‘digital’ business is the feeling of those on the outside that it’s easy to do – I sometimes ask the question…
Barriers to the Phygital Revolution
I love that word phygital, I didn’t come up with it, and I’m not even sure it was coined by Momentum either (although they have trademarked it), but…
What the CEO needs to know about CRM
What the CEO needs to know: The change in the communications landscape has made customers more important than prospects In an ever changing communications landscape the role of…
E-commerce, F-commerce, M-commerce… Social Commerce
From the early days of e-commerce and Amazon there are now several evolving platforms that enable us to buy not only with coins and bills but also with…
Leading By Example – Socially
This post is part of the #UsBlogs weekly theme: Social Media in C-Suite If social media is about changing the world and the way that we do business,…
Social Media Memories from Birth
My daughter, Victoria Bradshaw-Zanger, was born last Monday 11th April – exactly a week ago. Every step of the way was captured by photos, tweets, SMS, MMS and…
Digital Landscape in the Middle East
I was recently interviewed by Gulf Business for their Digital Issue – below the transcript of my questions, the full pdf file can be downloaded here. Q:…