The title of this post is confusing, because data isn’t really new, but maybe we haven’t thought of it as a drug before. Data has been around in marketing as long as P&G and J&J have been developing new products and running focus groups, whether the data is quantitative or qualitative it has always existed,…… Continue reading Data is the new marketing drug
Category: Media
Disruption for mind and body
I went last night for my first training sesssion at Concept 10 10 here in Dubai, this is a very different approach to the gym that uses very heavy weight against isolated muscle groups, doing very slow repetitions until you reach muscle failure point – and if you can hold out for too long (2.5…… Continue reading Disruption for mind and body
From my old blog to a new one
After struggling for a while with various different blogs and not really knowing how to make them all work together – or for that matter to find a particular direction – I have now decided to focus purely on Anglo Abroad and to abandon the various other sites.I have therefore imported the relevant posts from…… Continue reading From my old blog to a new one