SXSW Roundup

I wasn’t at SXSW (although I wish I had been), in fact I was following from afar, fervently trying to stay updated with the action via Twitter, and diligently adding the #notatsxsw hastag along with organising a breakfast with some fellow geeks here in Dubai to commiserate (thanks @MissGoogle @DanStuart @PKGulati). But maybe not being there gives you a different opinion, a chance to look at the lineup and try to find out what people thought about specific events, to follow-up with those whose opinion you value and then to try and read up about what people felt they learnt during those crazy few days in Austin.

So as I trawl the interwebs, reading the what I learnt and how it went posts, I’ve collected a few of them below – please feel free to add more in the comments.

 

By Lex Bradshaw-Zanger

A global brand leader and digital innovator, Lex Bradshaw-Zanger is Chief Marketing & Digital Officer for L’Oréal SAPMENA, based in Singapore. With experience spanning leading roles at L’Oréal, McDonald’s, Facebook, and major agencies across Europe, the US, and the Middle East, he’s recognized for driving marketing transformation, championing multicultural teams, and mentoring the next generation of industry talent.

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